{"id":121,"date":"2025-12-15T18:53:44","date_gmt":"2025-12-15T17:53:44","guid":{"rendered":"http:\/\/paulmorin-design.com\/?p=121"},"modified":"2025-12-15T18:54:16","modified_gmt":"2025-12-15T17:54:16","slug":"re-concevoir-lecrin-de-luxe-a-lepoque-de-la-crise-environnementale","status":"publish","type":"post","link":"https:\/\/paulmorin-design.com\/index.php\/2025\/12\/15\/re-concevoir-lecrin-de-luxe-a-lepoque-de-la-crise-environnementale\/","title":{"rendered":"Re-concevoir l\u2019\u00e9crin joaillier \u00e0 l\u2019\u00e9poque de la crise environnementale"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Les enjeux \u00e9cologiques remettent en question la place des \u00e9crins actuels dans l&#8217;industrie du luxe. Avec ce projet, il s\u2019agit de r\u00e9inventer son sens et ses usages en adoptant une approche d&#8217;\u00e9co-conception radicale. Autrement dit : ne pas avoir peur de compl\u00e8tement renouveler les codes de la joaillerie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Comment faire de l&#8217;\u00e9crin un objet durable, que l&#8217;on a envie d&#8217;utiliser tous les jours ? que l&#8217;on voudrait l\u00e9guer aux g\u00e9n\u00e9rations futures ?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le concept se d\u00e9ploie autour de l&#8217;id\u00e9e, simple, que l&#8217;\u00e9crin devient une bo\u00eete \u00e0 bijoux apr\u00e8s que la pi\u00e8ce de joaillerie ait \u00e9t\u00e9 d\u00e9couverte.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"754\" height=\"1024\" src=\"http:\/\/paulmorin-design.com\/wp-content\/uploads\/2025\/12\/image-1-754x1024.png\" alt=\"\" class=\"wp-image-123\" srcset=\"https:\/\/paulmorin-design.com\/wp-content\/uploads\/2025\/12\/image-1-754x1024.png 754w, https:\/\/paulmorin-design.com\/wp-content\/uploads\/2025\/12\/image-1-221x300.png 221w, https:\/\/paulmorin-design.com\/wp-content\/uploads\/2025\/12\/image-1-768x1044.png 768w, https:\/\/paulmorin-design.com\/wp-content\/uploads\/2025\/12\/image-1.png 875w\" sizes=\"auto, (max-width: 754px) 100vw, 754px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Dans cette piste centr\u00e9e sur la durabilit\u00e9, la long\u00e9vit\u00e9 de l&#8217;usage de l&#8217;objet, les allers-retours entre choix de design et ACV simplifi\u00e9s ont \u00e9t\u00e9 cl\u00e9 pour aboutir \u00e0 une conception qui r\u00e9duit effectivement les impacts environnementaux.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019emboutissage de la coque en aluminum recycl\u00e9 permet d\u2019assurer la protection tout en r\u00e9v\u00e9lant un motif identitaire dessin\u00e9 pendant le projet. Les inserts d\u00e9coup\u00e9s en feutre de laine pr\u00e9sentent et maintiennent les pi\u00e8ces. Ces choix de conception permettent de r\u00e9duire drastiquement les impacts environnementaux vis-\u00e0-vis de la pr\u00e9c\u00e9dente version d&#8217;\u00e9crin, tout en g\u00e9n\u00e9rant de nouveaux atouts forts pour l\u2019identit\u00e9 de la marque.<\/p>\n\n\n\n<figure class=\"wp-block-image alignfull size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"563\" src=\"http:\/\/paulmorin-design.com\/wp-content\/uploads\/2025\/12\/Renew-Visuel-Projet-1-1.png\" alt=\"\" class=\"wp-image-122\" srcset=\"https:\/\/paulmorin-design.com\/wp-content\/uploads\/2025\/12\/Renew-Visuel-Projet-1-1.png 1000w, https:\/\/paulmorin-design.com\/wp-content\/uploads\/2025\/12\/Renew-Visuel-Projet-1-1-300x169.png 300w, https:\/\/paulmorin-design.com\/wp-content\/uploads\/2025\/12\/Renew-Visuel-Projet-1-1-768x432.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les enjeux \u00e9cologiques remettent en question la place des \u00e9crins actuels dans l&#8217;industrie du luxe. Avec ce projet, il s\u2019agit de r\u00e9inventer son sens et ses usages en adoptant une approche d&#8217;\u00e9co-conception radicale. Autrement dit : ne pas avoir peur de compl\u00e8tement renouveler les codes de la joaillerie. Comment faire de l&#8217;\u00e9crin un objet durable, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":123,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,7,4],"tags":[],"class_list":["post-121","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-industriel","category-impacts-environnementaux","category-innovation"],"_links":{"self":[{"href":"https:\/\/paulmorin-design.com\/index.php\/wp-json\/wp\/v2\/posts\/121","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/paulmorin-design.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/paulmorin-design.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/paulmorin-design.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/paulmorin-design.com\/index.php\/wp-json\/wp\/v2\/comments?post=121"}],"version-history":[{"count":2,"href":"https:\/\/paulmorin-design.com\/index.php\/wp-json\/wp\/v2\/posts\/121\/revisions"}],"predecessor-version":[{"id":125,"href":"https:\/\/paulmorin-design.com\/index.php\/wp-json\/wp\/v2\/posts\/121\/revisions\/125"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/paulmorin-design.com\/index.php\/wp-json\/wp\/v2\/media\/123"}],"wp:attachment":[{"href":"https:\/\/paulmorin-design.com\/index.php\/wp-json\/wp\/v2\/media?parent=121"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/paulmorin-design.com\/index.php\/wp-json\/wp\/v2\/categories?post=121"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/paulmorin-design.com\/index.php\/wp-json\/wp\/v2\/tags?post=121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}